There are typically three ways a dealership advertised on someones new car. The first is the license plate frame. This includes toppers and hangers that were popular before the mid-1950's. The second is a pot metal name plate screwed to your deck lid or tail panel. The third was a decal. The 'Shalla' hanger was gone by 1970/71 and was replaced by a decal roughly the same size that was stuck on my mom's tailgate. I have a nameplate from a '62 Dodge Lancer that was from Hodges Dodges (see a Ramchargers race car for the significance).
What's left of this poor Challenger shows a dealer decal from the local Studebaker dealer here in Plant City, FL.
You can get new license plate frames if you want to spend the money. The same is true of the decals. Getting a screw down, pot metal nameplate would probably cost a bit more.
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Tom - Mulberry, FL
1964 Studebaker Daytona - 289 4V, 4-Speed (Cost To Date: $2125.60)
1964 Studebaker Commander 170-1V, 3-speed w/OD (Cost to Date: $623.67)
What's left of this poor Challenger shows a dealer decal from the local Studebaker dealer here in Plant City, FL.
You can get new license plate frames if you want to spend the money. The same is true of the decals. Getting a screw down, pot metal nameplate would probably cost a bit more.
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Tom - Mulberry, FL
1964 Studebaker Daytona - 289 4V, 4-Speed (Cost To Date: $2125.60)
1964 Studebaker Commander 170-1V, 3-speed w/OD (Cost to Date: $623.67)
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