Newhouse Car-D-Cal

[BobWaitz]

Not MY style, mind you, but I enjoy the Studebaker content.

[Milaca]

OUCH, my eyes!!

[StudeRich]

I am surprised that they did not pick up on the '53 Stude. Body "Scallop" like they did the Buick and the MG!

[NCDave51]

“Will not injure car paint. Washes off easily with aviation gasoline”.

Yikes.

[studegary]

I remember that ad. That approach was a forerunner to Chrysler product mod tops and later patterned tops to go with plaid interiors (I owned a '73 Satellite Sebring with the plaid look.).

[RadioRoy]

My 73 Satellite Sebring was all one color - electric blue. It was a company car, so no fancy vinyl top.

[studegary]

My 73 Satellite Sebring was all one color - electric blue. It was a company car, so no fancy vinyl top.

I owned four 1972 Satellites and two 1973 Satellites. One of the '73s had a regular/normal vinyl top. The other was the Spring Special model with plaid seats and the special top (that special model only came in two or three colors).

[BobWaitz]

https://kustomrama.com/wiki/Newhouse_Automotive_Industries

[Milaca]

Gary, was it a Satellite Sebring Sundance as pictured? It has plaid interior.

[studegary]

Gary, was it a Satellite Sebring Sundance as pictured? It has plaid interior.

No, the Sundance had what I would call a Southwestern pattern interior. The Spring Special (I do not know of any other name) had a true plaid in the interior. There was a low number of them. Mine came from out of the area. AFAIK, the local dealers sold a total of one.