I'm glancing through the Progressive Farmer I mysteriously receive (I'm not a farmer or progressive). I see an ad for a Yamaha 4wd ATV. In the text they boast about their Ultramatic transmission (even have a trademark icon beside the name).
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Another S-P name is recycled
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Good catch, Paul. Of course - there's really nothing but a similarity to this. The ATV maker is using Ultramatic, and most of us seasoned salts recall that Packard's tranny was actually a UlTRAUmatic!!!No deceptive flags to prove I'm patriotic - no biblical BS to impress - just ME and Studebakers - as it should be.
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Originally posted by kmac530 View PostHow long do trademarks last? Did Stude/Pack trademark the name? Does the trademark stay in effect after a company goes out of business?
Interesting situation.Gary L.
Wappinger, NY
SDC member since 1968
Studebaker enthusiast much longer
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Originally posted by Roscomacaw View PostGood catch, Paul. Of course - there's really nothing but a similarity to this. The ATV maker is using Ultramatic, and most of us seasoned salts recall that Packard's tranny was actually a UlTRAUmatic!!!Gary L.
Wappinger, NY
SDC member since 1968
Studebaker enthusiast much longer
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I believe he means "Ul-traumatic"; which it can be if you don't take care of it. Think of Mrs. Malaprop and how she would emphasize the last three syllables if she owned a '56 Caribbean that was in the shop for tranny problems too many times....
CraigLast edited by 8E45E; 12-06-2011, 03:24 PM.
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Originally posted by 8E45E View PostI believe he means "Ul-traumatic"; which it can be if you don't take care of it. Think of Mrs. Malaprop and how she would emphasize the last three syllables if she owned a '56 Caribbean that was in the shop for tranny problems too many times....
CraigGary L.
Wappinger, NY
SDC member since 1968
Studebaker enthusiast much longer
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A jewlery store in Davenport, Iowa has their sign out front and uses "Different by Design" as their motto.
Yep, Studebaker was ahead of their time in many ways... and they will never die... as long as we keep them on the road!
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