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53-54 Champion

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  • 53-54 Champion

    Were the 53 and 54 hardtops advertised as "Starliners" or did that designation come later?
    1967 Riviera, 1964 Avanti R/2-R5096, 1953 Champion-R/1,4spd, Two 1967 Studebaker Gravely tractorssigpic

  • #2
    [QUOTE=jtjim;n1853428]Were the 53 and 54 hardtops advertised as "Starliners" ?[/QUOTE
    Yes..............................................

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    Dave Lester

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    • #3
      Even the early 1955s.

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      • #4
        Originally posted by jtjim View Post
        Were the 53 and 54 hardtops advertised as "Starliners" or did that designation come later?
        Yes, they were advertised as Starliners. A good example is the large 1953 color brochure. To quote from it; " 1953 Studebaker Commander V-8 Starliner Hard-top Convertible for 5". This is a bit redundant, but that is the caption under the first picture inside.
        Gary L.
        Wappinger, NY

        SDC member since 1968
        Studebaker enthusiast much longer

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        • #5
          Originally posted by jtjim View Post
          Were the 53 and 54 hardtops advertised as "Starliners" or did that designation come later?
          The 'Starliner' designation was used a year earlier when the two-door hardtop body style was introduced for the 1952 model year.

          Unlike Ford, which picked up the Starliner name for their two-door hardtops years later, Studebaker never applied that name in script on their cars.

          Craig

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