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Studebaker Dealer - Weyel Motors in Seguin Texas

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  • Studebaker Dealer - Weyel Motors in Seguin Texas

    We just got back from a trip to Texas. It was sort of a business plus fun trip. We went to a lot of smaller towns in the San Antonio area looking at the old buildings, local sites, and tasting the local cuisine. One town we went to was Sequin Texas. Looking at the list of Studebaker dealers in Texas on Bob Johnstone's great Studebaker reference website, we noted that Weyel Motors was a Studebaker dealer in Seguin, located at 420 North Austin Street. According to Bob's listing Weyel Motors started with Studebaker in 1949. I'm not sure how long they stayed with Studebaker, but I did find a Weyel Motors newspaper ad for the 1962 Studebakers. From the lettering still visible on the sides of the service area, later Weyel Motors was a Buick and Jeep dealer.

    We did locate the building at 420 North Austin Street, and took the following pictures. Today it's business selling used clothes and other items in the old showroom. We were not allowed back in the service area so I'm not sure what that is being used for, or what 'artifacts' might be back there. One really cool artifact was the 'STUDEBAKER' letters still mounted over the restroom doors. I've seen pictures of these in other old dealerships, apparently they were from the late 1940s but I'm sure Dick Quinn can provide more accurate information. There are two pics of those cool letters below. There was also a picture of a Studebaker convertible hanging on the wall under the Studebaker letters, but no information on its significance. It is hard to take a shot of this picture since the glass was so reflective, but its posted at the bottom.

    Does anyone own a Studebaker that was originally sold from the Weyel Motors dealership?

    Following are the pictures taken on October 08, 2017. Double click on the smaller images twice to bring up larger ones:
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    Paul
    Winston-Salem, NC
    Visit The Studebaker Skytop Registry website at: www.studebakerskytop.com

  • #2
    Those parts department letter/signs were very popular in the late 40s and through the 50's. Many dealers I visited into the late 60s and 70's still had them. The image below shows the advertising flyer from Studebaker dated Jan 4, 1946. These individual letters were made of wood but a later version was offered in plastic. I have a complete set of the wood.

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    Richard Quinn
    Editor emeritus: Antique Studebaker Review

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    • #3
      I have a complete set of the plastic ones for sale plus many banners and showroom items
      Make an offer! Pickup only.
      Robert Kapteyn
      studebaker@mac.com

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