PDA

View Full Version : Wheaties Studebaker emblem?



53k
09-24-2013, 07:52 AM
I was wandering through an antique mall with the wife yesterday when I spotted a showcase with a dozen or so automobile emblems. The tags read "from 1950s Wheaties cereal boxes". They included Chrysler, Dodge, Hudson, Nash and one lonely Studebaker. Interestingly the Studebaker emblem was the highest priced at $10. So, I may have overpaid, but I told myself that I had never seen that one and I want it. It's only money. Anyone familiar with these emblems?
At an adjoining mall I saw a promo-sized '52 Starlight Coupe. I have never seen a '52 toy before. Anyone have one? The same vendor also had two of the '50 remote control cars, neither complete and a very nice larger scale (1/23rd??) Avanti in the box, gold with the red interior- $79. I didn't buy any of them- no space left in my curio cabinet.

GTCruiser
09-24-2013, 08:26 AM
Yes on the emblems. Have a set of them mounted in a small case. Set also includes Plymouth, Kaiser and Willys.

Chris Pile
09-24-2013, 08:48 AM
They are all over eBay. I think $10 is fine.

EssexExport
09-24-2013, 11:08 AM
Nice find.

Effie
09-24-2013, 11:24 AM
You either got one in a specially marked box, or you could send in boxtops and $ for the set.

BobPalma
09-24-2013, 11:45 AM
Here's the Packard one, Paul:

http://i571.photobucket.com/albums/ss155/BobPalma/DSCF5717_zps33b5faae.jpg (http://s571.photobucket.com/user/BobPalma/media/DSCF5717_zps33b5faae.jpg.html)

I used to have several of them, but some wandered off through the years and many moves. I remember getting them in the specially-marked cereal boxes, so the ones I have (somewhere!) I've had since new. :D BP

2R2
09-24-2013, 12:33 PM
I have one of those, have had it for years, but never knew where it came from. Also I had always assumed the two holes in it were added as some point - now I know!

BobPalma
09-24-2013, 12:54 PM
I have one of those, have had it for years, but never knew where it came from. Also I had always assumed the two holes in it were added as some point - now I know!

Nope, Eric; they all had two holes in them, as shown in the Packard emblem.

(And I just found my Studebaker one! :D It looks exactly like Paul's in Post #1.) :!: BP

StudeRich
09-24-2013, 01:40 PM
I used the two holes with wire to hang my Studebaker Wheaties sign under the rear of the Seat on my 1952 Schwinn "World Traveler" 3 Speed (Racer) Bicycle. :)

White Hawk
09-24-2013, 02:16 PM
I have one of those, have had it for years, but never knew where it came from. Also I had always assumed the two holes in it were added as some point - now I know!

I found mine in up state NY. I, as Eric, did not know where it came from.

DEEPNHOCK
10-09-2013, 10:06 PM
That is precisely what the original cereal box promo was for.....
(Not sure of the year)
Jeffhttp://forum.studebakerdriversclub.com/images/icons/icon6.png


I used the two holes with wire to hang my Studebaker Wheaties sign under the rear of the Seat on my 1952 Schwinn "World Traveler" 3 Speed (Racer) Bicycle. :)

qsanford
10-10-2013, 06:33 AM
They even had a set for some of the foreign makes.

2moredoors
10-10-2013, 04:38 PM
Have been wondering around the Hershey Swap meet today. A vendor there has a collection of nearly all the Wheaties emblems. He is asking $10.00 for each and has duplicates. One was still in its wrapper.