View Full Version : Avanti Decals and Sticker Locations

12-11-2010, 09:50 AM
I am interested in seeing photographs of specific locations where decals and stickers are placed on 1963/64 Avanti’s. Locations like under hood, glove box, trunk and inside doors, etc. Any assistance appreciated. Thanks Mike

12-11-2010, 11:29 AM
I am interested in seeing photographs of specific locations where decals and stickers are placed on 1963/64 Avantiís. Locations like under hood, glove box, trunk and inside doors, etc. Any assistance appreciated. Thanks Mike

Here's the glove box, I'll look for the underhood pics.

12-11-2010, 12:19 PM
Coincidentally, I need the same.

Allen Barth is just about finished with my 63...we're at the decal stage.
I also need the location of the "Air Conditioned" sticker.

Bob Langer
12-11-2010, 12:28 PM
Battery decal


12-12-2010, 05:11 PM
It would be a big help if someone could show where decals/stickers were placed in the door jambs. Thanks.

Bob Langer
12-12-2010, 06:24 PM
It would be a big help if someone could show where decals/stickers were placed in the door jambs. Thanks.

There were no factory stickers or decals on the door jambs.

12-12-2010, 06:37 PM
The AC decal is placed at the bottom center of the rear glass, up maybe a half inch from the molding. (Unless Fred on the line partied the night before.:)

12-12-2010, 06:45 PM
The only one I can think of that SOMETIMES was on the Passenger door forward post of '63-'64 Larks, Hawks & Avantis when the Dealer put them on display in the showroom or at the major auto shows, would be the Studebaker Craftsman brushed stainless look decal with black, S.I.'s # 12-003.

There is a Red "Premium Fuel Only" Decal on the Gas Cap of most "R" Series Engined Cars, don't remember what they did with the Lark Types though, I think they were under the cap on the filler flange.

12-12-2010, 10:18 PM
Get a copy of this book. It has all the decal/sticker locations.


12-13-2010, 12:22 AM
I have a funny factoid about that Craftsman decal. On my Lark it's gingerly placed in the passenger door jamb, nothing new there. But, we have a 64 R1 Avanti Crate engine that the owner had bought from Studebaker for testing Brand X carbs in his shop. The engine was stashed in the corner once they found out they couldn't tune the carbs with it. Anyway, practically everything on the engine was left stock including the Craftsman decal. That decal was not placed in a neat fashion on the passenger valve cover, instead it was slapped on in a diagonal fashion as though they Ok'd the engine, put it on, and hastily sent it out the door :p. Personally, this is probably the much more correct story of applying that particular decal. The only drawback to that method is it's not the cleaned up version of how Studebaker assembled and decaled the engines :p.

06-27-2011, 06:59 PM
An update to the Avanti decal story. At the 2011 Int meet, I got dinged for no decal on the windshield wiper motor on my 1963 R2 3152. I find no evidence of a sticker on the 10,000 mile car, nor do the detailed pics of the engine bay at 5,000 miles. Correct, incorrect, which decal if any, and where does it go?

They also hit me for no decal on the voltage regulator. It seems somewhere I read that the early cars didn't have them, but I can't find it. Any help?

06-27-2011, 08:06 PM
Jim, as far as I know, there were not any decals on the wiper motor on Avantis. Hawks and Larks, yes, but not the Prestolite wiper motor.

06-27-2011, 10:04 PM
Perhaps one of the problems with judges who have only seen restorers' versions of what these cars were? Original documentation is so hard to find on some of these items and conventional wisdom isn't necessarily the way to determine what is original on these unconventional vehicles. So how does one determine what is original without relying on memories or examples which have been restored?

A similar item was that I was dinged 2 points for the hood latch lever return springs being black rather than yellow. A noted Avanti person has since told me they were black originally, then when problems surfaced with the springs not being strong enough, they switched to a stronger spring which was colored yellow while the part number remained the same. This story seems more likely than the 60 year old original owner with a heart condition deciding they didn't like the yellow springs and desassembling the latch and painting them black.

Don't get me wrong. Judges are doing the best they can. The problem is a lack of documentation, information and original unaltered cars to go by. Even marques with tons of documentation have this problem as most rely on restored examples to show what is correct or noted restorers writing authenticity guides. I certainly don't have the answers. I'm just trying to not change original items on my car which would continue to pollute the misinformation pool. I will change items on this car only when I can find documented reasons to do so and will pass on this documentation to the new owner as well as unchanged items which have been questioned and searched out documented answers as to their originality.

06-27-2011, 10:05 PM
Stude International has all the decals needed. Seem to remember I have a sheet showing the decals and their location.......Where will have to look. email ltcrp@q.com

06-27-2011, 10:07 PM
Bez, what say you on the early voltage regulators labelling?

06-27-2011, 10:17 PM
Jim: The wiper motors in the Avanti's had NO decal. The regulators originally installed on the Avanti's had NO decal, or silk screened 'decal'. The replacement reg's from Studebaker in the Prestolite box with a Stude part number sticker did NOT have the decal. The replacement reg from Prestolite, without the Stude part number sticker DID have the decal. stupak

PS: The repo decals that SI has for the Avanti air cleaner housing, and, the gas cap decal ARE NOT CORRECT. They are close, but no cigar.

06-27-2011, 10:36 PM
I'm not sure if it was you Jim but didn't one of the Judges also think the avanti fan shroud needed a "Caution Fan" decal?

06-27-2011, 11:28 PM
John, that was me, too. Seemed to be a theme on decals on my car. In preparation for Gettysburg, I want documents to deal with this as I have a feeling some of the same folks will be there. Again, I'm not knocking the judges as I couldn't prove my case either and I should have been better prepared. I only lost 4 points on authenticity for decals and a latch spring debate, so I want to document those items. There were condition points taken off for the wiper decal, don't ask me why they weren't assessed the same as the others. Of course, I know it will always be something else, but I can't anticipate that, just address the ones I know have come up. It shouldn't be such a big deal to me as I'm selling the car, but original is original and incorrect restorations may be beautiful, but they're still incorrect. How do we improve the breed if we allow mistakes to be propagated to the next generation as correct? Again, I can't speak from personal knowledge as most of what I know comes second hand. I can only try to distill the information down to a documented source. Even then, everyone knows cars went out of South Bend not to spec.