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View Full Version : '54 Land Cruiser - Regal accessory group?



62champ
08-09-2017, 08:51 PM
Wonder if this LC is one of those late '54 Land Cruiser models that was fitted with the accessory group from the factory - missing fender skirts and cannot see rear package shelf, but rest looks correct... https://phoenix.craigslist.org/cph/cto/d/1954-studebaker/6236155397.html

https://images.craigslist.org/00t0t_axHNWJWrdnN_1200x900.jpg

StudeRich
08-10-2017, 01:35 AM
I don't know of any "Packages" back in '54, but a "Y" body Land Cruiser would not need ANY Trim added, most came standard on them, they were all Regals.

However the 4 Door Sedan "W" Body was available in a Regal and had some of the parts shared with Land Cruisers like the Gold Plated V8 or "S" in the Chrome circle and the stainless Body Side Mouldings.
You may have been thinking of the Late '55 President State Ultra Visa models with the Standard Fender Skirts.

'54 Land Cruiser> 66160 '54 Champion Regal 4 Door Sedan> 66161
This Champion has the sharp looking '53 Sedan Bumper Guards that are shaped similar to the '63-'66 Larks.

studegary
08-10-2017, 06:43 PM
I don't know of any "Packages" back in '54, but a "Y" body Land Cruiser would not need ANY Trim added, most came standard on them, they were all Regals.

However the 4 Door Sedan "W" Body was available in a Regal and had some of the parts shared with Land Cruisers like the Gold Plated V8 or "S" in the Chrome circle and the stainless Body Side Mouldings.
You may have been thinking of the Late '55 President State Ultra Visa models with the Standard Fender Skirts.

'54 Land Cruiser> 66160 '54 Champion Regal 4 Door Sedan> 66161
This Champion has the sharp looking '53 Sedan Bumper Guards that are shaped similar to the '63-'66 Larks.

The "package" that 62 Champ is referring to is Sales Bulletin 274, 3/18/54.
I agree that the pictured Land Cruiser appears to have the Regal Accessory Group, except for the skirts.
The 1954 Champion sedan that you picture, was probably Canadian production, where they continued to use the 1953 sedan bumperettes on 1954s.

studegary
08-11-2017, 12:30 PM
I believe that the "Land Cruiser" script on the rear quarters is the give-away that the car in question is a Spring Special with the Regal Accessory Group, rather than just an "ordinary" Land Cruiser with options.
The Land Cruiser that Rich pictured, also appears to have the Regal Accessory Group.

StudeRich
08-11-2017, 12:44 PM
Is it possible that all of the Vernon (L.A. Plant) '54 Land Cruisers had all of those "goodies"?

I have one and have never seen any on the West Coast without the side LC Emblems, the Fender Top Ornaments, the Gold Hood Ornament, Front bumper corner Guards, Fog Lights, Bumper Guards etc. etc.